Field notes
Page 22 of 27.
Older posts in the field-notes archive. 267 total.
- 2 min read
How Much Does GuilleWhat Cost to Sponsor in 2026?
GuilleWhat works with brands at the mega tier in the travel space. We manage the brief, the window, and the integration.
- sponsorship rates
- creator economy
- travel
- 2026
- 8 min read
Top Digital Marketing Agencies vs Creator-Led Shops in 2026
Most top digital marketing agencies still run on ad-buying playbooks. Here is how a creator-led shop changes the math, with first-party data on rates, tiers, and sponsor patterns.
- top digital marketing agencies
- creator economy
- influencer marketing
- youtube sponsorships
- 2 min read
How Much Does Henry Belcaster Cost to Sponsor in 2026?
Henry Belcaster works with brands at the mega tier in the education space. We manage the brief, the window, and the integration.
- sponsorship rates
- creator economy
- education
- 2026
- 8 min read
Top Marketing Agencies for Creator-Led Growth in 2026
Holdco names dominate the top marketing agencies lists. Our 189,607-deal index shows why creator-economy specialists win the inventory that actually converts.
- top marketing agencies
- influencer marketing agencies
- creator economy agencies
- agency selection
- 2 min read
How Much Does Ian Fujimoto Cost to Sponsor in 2026?
Ian Fujimoto works with brands at the mega tier in the food & cooking space. We manage the brief, the window, and the integration.
- sponsorship rates
- creator economy
- food-cooking
- 2026
- 8 min read
The 10 Brands That Sponsor the Most YouTube Creators in 2026 (And What That Tells You)
Ten brands account for 13,717 tracked creator sponsorships, almost 8% of all YouTube sponsor activity in our database. Here's the full list and what the concentration pattern means for your own brand.
- youtube sponsorship
- top brands
- creator economy
- data report
- 10 min read
How Much Does Influencer Marketing Cost in 2026? Real Rate Cards, ROI Benchmarks, and Budget Tiers
The actual numbers: per-post rates by follower tier, platform-by-platform CPMs, category premiums, hidden costs, and the ROI benchmarks 8 to 9 figure brands use to size budgets in 2026.
- influencer marketing
- pricing
- budget
- ROI
- 5 min read
UGC Creator vs Influencer in 2026: A Real Comparison
UGC creators and influencers solve different problems. The 6-line comparison brands use to pick between them, with deal data.
- 2 min read
How Much Does Institute of Human Anatomy Cost to Sponsor in 2026?
Institute of Human Anatomy works with brands at the mega tier in the health & wellness space. We manage the brief, the window, and the integration.
- sponsorship rates
- creator economy
- health-wellness
- 2026
- 9 min read
Who Actually Sponsors YouTube Creators in 2026? A Data Report from 176,223 Real Deals
The data: 176,223 tracked YouTube sponsor deals across 32,731 brands and 21,997 creators, 2017 to 2026. The 10 most active sponsor brands, repeat rates, and rate medians by tier.
- youtube sponsorship
- creator economy
- data report
- sponsor deals